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US · couple · Oct 2026
Lots of character, lovely staff but price not worth the maintenance problems
The townhouse is furnished with vintage decor and lot of English character. The staff are very friendly and attentive. Great cocktails at the parlour bar and nice atmosphere.
We had electrical issues in our room - the television and outlets did not work on one wall. In the middle of the night we were awakened by strobing emergency spot lights in the ceiling. This happened a couple times at 1-2am and we didn’t know what was happening. It was alarming. We were offered a switch to a nicer room which we gladly accepted. However after departing we discovered additional charges on our credit card and we are still trying to get an explanation from the Zetter. We had to extend our stay by one night due to flight cancellation and the price of this room was much higher than our original room and not as nice. In addition we had lights flickering in the bathroom and were disturbed by alarm noise coming from out of service elevator which was stalled on our basement floor. We also found the high tea to be underwhelming and definitely not worth the price.
FR · solo_traveller · Oct 2026
Great hotel for a short but busy stay.
Location was excellent, easy walk to tube and main shopping district. Easy area to hail a taxi and a short walk to buses. All interactions with staff were very positive and everyone was very friendly.
Not sure I like the Rule Britannia themed decor. I thought breakfast for £28 was incredibly expensive when there are so many places nearby to have breakfast.
GB · solo_traveller · Oct 2026
Style over substance
The Zetter is a beautiful hotel with quirky decor and a comfortable feel. The staff is very friendly and accommodating.
Unfortunately there were 2 big issues during my stay - the air conditioning in the ceiling was dripping on the floor all night and a fire alarm went off at 3.30am, keeping me awake for 2 hours. No compensation was offered for either of these problems, despite me reporting those to the front desk.
US · couple · Oct 2026
Loved it, will be back!
Gorgeous interiors and convenient location
Staff wasn’t always available, sometimes you’d have to wait for a while or just leave the key at the desk rather than hand it off to a person
KY · solo_traveller · Oct 2026
28-30 Seymour Street · London